Tag Archives: post-processing

Yes We Can!

Yes we can! (No, I’m not referencing Obama’s original campaign slogan).  I’m referring to our expertise in color matching and texture definition when photographing flooring and wallpaper products.

Any customer shopping online will tell you that the photo MUST match the actual color and texture of the textiles they’re purchasing.  Matching color and texture in photography directly results in higher sales and fewer product returns.

Interior design relies on two major, simple concepts in a room: color and texture.  SKUpics Studios uses proprietary lighting techniques to define a surface texture. Your customer will be reaching out to touch their computer screen because the texture appears three dimensional!

SKUpics Studios’ image processing team color matches your product with a Pantone value (or any other color book found in Photoshop). Your floor or wallcovering image is portrayed exactly the same as if a customer was in your store looking at it.  

Do you want to see the SKUpics Studios team in action?  We welcome our clients to be present and involved in photo shoots at our studio!  

Visit www.skupics.com to see for yourself that we’re not just saying, “Yes, we can!”

There’s an old photographer’s joke from back in the days of film:

A distraught woman brings a photo to the local photography shop and asks, “Could you please fix my only picture of my dead husband? You see he’s wearing a hat in this picture, which he seldom did, and I’d like the picture to look more like the man I knew, so could you remove his hat?”

The photographer takes the photo from the woman’s hands and looks it over carefully. “That shouldn’t be a problem ma’am, what color was your husband’s hair?”

She looks at him quizzicality and says, “Well, you’ll know when you get his hat off, won’t you.”

Even in this digital age of Photoshop some miracles are hard to achieve (and expensive to provide) so we make every attempt to limit the amount of time our editors require to provide your finished photos. This often means cleaning the dust off of an object or steaming out the wrinkles of a garment before taking the shot. The few extra minutes it takes to improve the straight out of the camera image saves both time and money in the long run – for both of us.

And that’s no joke.

Visit our website at www.skupics.com to see examples of what we’ve done for others and can do for you.